Founded in 1992, Analysis Plus is a scientific research and design company now focused primarily on Pro and High-End Audio.

The patented, hollow oval design used in their cables use the conductor more efficiently and the resistance does not go up appreciably with frequency. With its fast rise time and lack of frequency effects, you will hear what you were missing. This principle is used throughout the Analysis Plus product line, and is the reason why their hollow oval cables simply look, sound and perform better than other products.